Codes and Conventions of a magazine advertisement (of a CD release):

• Band/artist/lead singer will appear on the advert.
• The artist's name will be used over and over again
• The name will be placed at the top, as this is were the audience first looks - This will draw the audience in
• The CD cover will also be displayed somewhere on the advert. Usually in the middle-bottom section.
• It will have a catchy tag line, such as stating that it's a new album (catchy because it catches the audience's attention - they want new albums)
• Quotes will be used from positive reviews. These will be situated towards the middle-bottom sections and will be quite large.
• The album name will also be accompanying the Artist's name
• It will feature the band's/artist's logo - allowing long-term fans to quickly engage with the product - instantly know what the advert is promoting
• Colour schemes don't reflect the magazine's own colour scheme, but the band's or the product's being sold.
• The lead singer will be represented in a way that the audience can engage with.
• Institutions' logos will be on the text, with the record label and distributor usually on the advert. Play.com can be seen on many, because it is a popular source for music distribution. This would be situated at the extreme bottom of the page.
• A release date will be situated, also at the bottom (although above the institutions), in large lettering.